Workshop ticket
Live access
$17
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- 90-minute live workshop
- Workshop Method Record
- Live working time and Q&A
Live attendance only. Recording is not included.
CAT. 001 · LIVE SESSION
Turn What You Know Into a Method
A live working session for experts ready to make their know-how repeatable
Thursday, September 17, 2026 10:30 PM UTC · 90 minutes
Bring one process you know how to do well. Leave with the first clear structure for a method you can teach, write about, build into an offer, or develop into intellectual property.
WHAT YOU'LL LEAVE WITH
- Name the one process you know well and why it is teachable
- Break that process into clear, repeatable stages other people can follow
- Draft the first structure of a method you can teach, write about, or build into an offer
- Identify where your method could develop into intellectual property
SESSION AGENDA
- 0:00
Welcome and introductions
Settle in, meet the room, and name the process you brought to work on.
- 0:10
Why expertise stays invisible
The gap between doing and explaining — and why it keeps your best work hidden from the people who need it.
- 0:25
The excavation method
Step by step: surface the thinking behind your process and catch the steps you skip without noticing.
- 0:50
Live working session
Build the first structure of your method in real time, with guided prompts and examples from the room.
- 1:10
From method to asset
Ways to teach it, write about it, package it into an offer, or develop it into intellectual property.
- 1:22
Q&A and next steps
Open floor for your questions, plus how to keep developing your method after the session.
TOTAL 90 MIN
YOUR HOST
Shannon D. Smith
Expertise Excavator— Trainer, Facilitator, Speaker
Shannon helps experts and practitioners use Substack to turn their expertise into products, services, or systems they can sell, scale, and stand behind so they’re not the bottleneck in their business.\n\n\nHer approach draws from 10+ years or turning expert knowledge into training, tools & systems within corporate spaces. Graduate training in instructional design and industrial-organizational psychology gives her valuable insights and methods for surfacing the knowledge experienced people no longer think to explain.
CHOOSE YOUR ACCESS
Pick the access that fits
Same live session — what changes is your access after it ends.
Annual membership
Workshop + the build that follows
$75/year
Workshop and recording included
- Everything in live access
- Future member workshops and build resources
- Practical tools, prompts, and examples to help you turn expertise into frameworks, services, systems, and intellectual property.
Already an annual member? Your access is included.